On July 27 in Irkutsk, the WellaTrendVision contest stage will take place, one of the most unusual competitions among hairdressers, where experts will choose works to represent the region nationwide. Guests will also see the 2015 2016 image collection presentation by Wella Russia top stylist Olga Geevskaya, who will talk about new trends and contest features. During the day there will be a viewing of contest works, and in the evening a runway show of the best looks.
On July 27, the WellaTrendVision competition stage will take place in Irkutsk, the most unconventional competition in the world among hairdressers.As part of the presentation, the expert council will select the works that will represent the Irkutsk region at the all-Russian hairdressing competition WellaTrendVision Russia.
The competition is held with the support of WELLAProfessional, the ART Beauty Salons, and the ART training academy.
At the same time, there will be a presentation of the 2015-2016 image collection by Wella Russia TOP stylist, graduate of the Milan Institute of Fashion Marangoni, Olga Geevskaya.
"Our task today is to inspire. To inspire hairdressers with whom we will implement new trends and create beauty, salon owners, people with whom we will transform the salon business, and our beloved clients, for whose benefit we create," says Wella Russia Director Michael Schultz.
At the show of her own collection, Olga Geevskaya will talk about new trends and introduce those interested to the features of the WellaTrendVision competition.
The viewing of the competition entries will take place on July 27, from 14:00 to 16:00 at the Art academy at 18 Kievskaya Street.
And in the evening of the same day, there will be a runway show featuring the works of the competition participants – at 102 Dekabrskikh Sobytiy Street, at the Zvezdny RC on the third floor. Start time – 18:00.